The most successful productfrom Sudono Salim's company was launched first introducedin Indonesia in 1972 as an affordable instant noodle, and easypresentation with many flavors.

Indomie is produced by PT.Indofood CBP Sukses Makmur. The development of instant noodle products hasbeen considered as fast food and even as a staple food,causing higher levels of competition in the instant noodleindustry.Keywords:- Strategy, Indomie, Quality and Satisfaction.I.Indomie is claimed as a healthy and nutritious food byits producers, this instant noodle product is called havingvarious nutritional content such as energy, protein, niacin,folic acid, pantothenic acid, iron, sodium and variousvitamins such as vitamins A, C, B1, B6, and B12.INTRODUCTION BackgroundIndomie is a brand of instant noodle products that arevery popular in Indonesia. Indofood SuksesMakmur makes Indomie quality and customersatisfaction for planning carried out by the company.Therefore the desires and needs of consumers must beconsidered by producers because these needs will alwayschange. This shows a good prospect for the instantnoodle industry in Indonesia. The development of instantnoodle production in Indonesia shows a positive increasein quantity. Indofood Sukses Makmur MakesIndomie as a Brand Market Leader in IndonesiaRizki Muzakir, Ruben Erlangga Yuliocaesar, Yohannes SukarnoAbstract:- This journal analyzes Indomie's strategy as abrand market in Indonesia. Volume 4, Issue 1, January – 2019International Journal of Innovative Science and Research TechnologyISSN No:-2456-2165Strategy of PT.

Laporan keuangan perusahaan pt indofood